Now that is a $%!#ing curious thing for a digital agency to say.
The digital realm has completely reshaped how we’re connecting with one another, our relationship with media and how we see products and brands. A brand is much bigger than its story. These days, how people interact with you is as important as what you tell them. In our constantly connected world, consumer behaviour, and more specifically, the ‘we’, ‘us’, ‘them’, ‘they’ – the consumer, has